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3/15/2010 |
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 "The Bucky Look" is the look a dog gives you when it sees something it doesn't quite understand - a tilt of the head, the wide eyes, the outstretched ears. It was named after a friend's dog (aka Bucky) who didn't understand that much, so even mentioning his name would elicit The Bucky Look. I guess I don't understand that much either because I find myself all too often with a Bucky Look on my face.
So this will be a series of posts about things I come across that bring out The Bucky Look in me.
Here's a quick one to illustrate what I mean:
Oooh. let me pay more.....I have a credit card with a well known and very large bank which offers "points" for every dollar charged on the card. In their rewards catalog you can purchase an Apple iPod for some 31000 points. If however you opt for a check, the points are worth 1% or $310. The same Apple iPod is available at a well known and very large store for $168.
Hmmm, should I buy one through the bank's reward catalog or get a check, kick in $26 and BUY 2 at the store?
[INSERT BUCKY LOOK HERE]
To me, this little tale indicates one or all of the following:
The bank thinks we're all stupid
The bank is stupid
The bank is trying to cheat us
Charging for nothing is so engrained in the bank's culture that it just can't help it
Oh wait. I got it! Their iPod price includes a $142 "convenience" fee (that's 85% for the mathematically minded). Of course.
Take your pick.
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